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TikTok ban: An Act of Market Control, Not Freedom
Discover why the TikTok Ban may protect monopolies over innovation.
Marketing
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Blind marketing vs. informed marketing
Find out why blindly pushing out content could be a waste of time.
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UK 2024 Christmas Advert Roll out
Christmas adverts from retailers have already started lighting up our screens as the festive season draws near.
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What does "Demure" mean and Why is it all over your feed?
The 'Demure' Trend taking over TikTok and Linkedin
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D-Day at 80: How WWII Posters Galvanized the War Effort
Discover how WWII posters galvanized the war effort.
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Targeted Marketing Works… Until It Doesn’t
Explore the power of targeted marketing and the allure of defying conventional wisdom. Discover how Nike, Red Bull, and YouTube challenged..
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Rebranding 101: Balancing Innovation and Tradition
Discover how to navigate the intricate world of rebranding, balancing innovation and tradition.
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Spring clean your Social Media
Overhaul your social media for business growth Spring is finally here, and it's typically time to get rid of your old stuff and clean...
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Could these social media updates help your business?
It takes just a few minutes to create a Social Media profile. One of the questions you’ll commonly be asked is your date of birth. Few...
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What does your business card say about you?
Is it well-designed? Does it reflect your branding? Is it the right size? Is it clear what you/your company does/offers? What about the...
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The benefits of Google My Business
Google My Business (GMB) is a free business tool that helps businesses of all sizes to create and maintain a listing on Google. GMB helps...
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The Pitfalls of Perfection: Understanding the Implications of Exclusively 5-Star Ratings
Uncover the hidden perils behind exclusively perfect 5-star ratings in the digital age.
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Directories that will help boost your SEO
Nail your citations, keywords, and descriptions to dominate the online market.
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The Crucial Role of Marketing for Small to Medium-Sized Businesses in the UK
Discover how savvy SMEs in the UK are leveraging the power of marketing to skyrocket their growth.