Diane Hall
Diane Hall is the editor of, and main contributor to, ITK Magazine. She heads up the rest of the team and makes all the editorial decisions concerning article submissions. She's been an editor for more than two decades and also runs a small, independent book publishing company, The Writing Hall (TWH Publishing) outside of ITK.
Is print media dead
14/07/21
With print comes production costs and the burden of distribution. Most people seek information and conduct their business, online in 2021. It’s easier to be topical when content can instantly be posted and put in front of an audience’s noses.
How social media scheduling tools could work against you
13/07/21
For small business owners, tools such as Hootsuite and Sprout Social can save them time and stress. When entrepreneurs produce their social media content, they don’t have to set an alarm to post it at the required time...
How to choose the right images for your social posts and blogs
12/07/21
They claim that a picture says a thousand words…even if you’ve written a thousand words and you’re about to post these online, it’s recommended that you still include a picture in your post. Mainly because search engines prioritise content that contains imagery in their search results.
Are people buying British now that were out of the EU
09/07/21
There was clear emphasis surrounding how much we imported when the decision to leave or remain was initially touted. The control Brussels exerted on our fishing industry, on the standard of our processed chicken
Funnelling your customers
07/07/21
It’s a common word in marketing: ‘funnels’. The idea being that, from the moment a potential customer sets eyes on your shop/site, they’re taken on an effortless journey with various pause points.