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A Look Back at the Most Iconic British TV Adverts of the 2000s
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The Definitive Guide to the Top Christmas Toys of the 1990s: A Journey Through Pop Culture Icons

Writer: Connor BanksConnor Banks

The 1990s were a golden age for toys, marked by innovation, mass media influence, and a series of must-have items that defined each holiday season. From action figures inspired by blockbuster movies to groundbreaking tech infused gadgets, each year delivered a new cultural phenomenon that took over wish lists worldwide.


1990: Teenage Mutant Hero Turtles Action Figures

The year kicked off the decade with a bang, as Teenage Mutant Hero Turtles (as they were known in the UK) dominated children’s imaginations. Leonardo, Michelangelo, Donatello, and Raphael transitioned from comic books to Saturday morning TV heroes, making their action figures a must have. With their unique personalities, weapons, and accessories, the Turtles encouraged hours of imaginative play. Their success reflected the growing trend of toys tied to multimedia franchises—a formula that would dominate the decade.




1991: Nintendo Game Boy

In 1991, the gaming world went portable with the Nintendo Game Boy. Bundled with the addictive Tetris game, this handheld console became an instant classic. The ability to play anywhere, combined with a lineup of iconic games like Super Mario Land and Pokémon (later in the 90s), solidified its status as a game changer. By bringing gaming into backpacks and back pockets, the Game Boy set the standard for on-the-go entertainment.




1992: Barbie (Totally Hair Barbie)

Barbie continued her reign in 1992 with the release of Totally Hair Barbie, the bestselling Barbie of all time. With her floor length hair and accompanying styling gel, she reflected the bold fashion trends of the era. Barbie’s adaptability as a cultural icon shone through once again, as kids embraced the creativity of styling her hair while adults admired her enduring influence on the toy market.




1993: Thunderbirds Tracy Island Playset

Nostalgia met new fandom in 1993 when the Thunderbirds TV series was reaired, sparking a frenzy for the Tracy Island Playset. This detailed replica of the International Rescue’s base captured the hearts of fans young and old. With its interactive launch pads and popup features, the playset became so sought after that BBC’s Blue Peter famously showed viewers how to make their own. Tracy Island wasn’t just a toy; it was a cultural phenomenon that bridged generations.




1994: Mighty Morphin Power Rangers Action Figures

By 1994, Saturday morning TV had a new ruler: Mighty Morphin Power Rangers. The show’s action-packed episodes inspired a line of Power Rangers action figures that were as dynamic as their onscreen counterparts. Each figure’s unique weapons and colour coded identities encouraged kids to collect the entire team. The Rangers represented teamwork, diversity, and martial arts mastery, making them an enduring symbol of 90s pop culture.




1995: Pogs

The mid90s brought Pogs, a lowtech but highly addictive playground phenomenon. These small cardboard discs became the ultimate collectible, with designs ranging from cartoons to edgy artwork. Simple to play but endlessly customizable, Pogs were the epitome of 90s youth culture. Trading, battling, and collecting Pogs wasn’t just a pastime—it was a social ritual that defined recess for a generation.




1996: Buzz Lightyear Action Figure

“To infinity and beyond!” In 1996, Buzz Lightyear soared to the top of Christmas wish lists, thanks to the success of Pixar’s Toy Story. The Buzz Lightyear action figure brought the beloved space ranger to life, complete with popout wings, a retractable helmet, and sound effects. As the embodiment of adventure and optimism, Buzz became a symbol of the 90s’ technological innovation and imaginative spirit.




1997: Tamagotchi

The digital age hit its stride with the Tamagotchi, a pocket-sized virtual pet that required constant attention. Kids were hooked on feeding, cleaning, and playing with their pixelated companions, creating an unprecedented blend of technology and nurturing play. Tamagotchis became a cultural touchstone, reflecting the 90s fascination with portable tech and the early stirrings of digital interactivity.




1998: Furby

The holiday season of 1998 belonged to the Furby, a fuzzy, owllike electronic pet with the ability to "learn" language and interact with its environment. Furbies combined advanced robotics with endearing personalities, making them both a technological marvel and a lovable companion. Their rapid sellout and ensuing resale frenzy highlighted their status as a cultural juggernaut. Few toys captured the quirky, tech-driven essence of the 90s as perfectly as Furby.




1999: Who Wants to Be a Millionaire? Board Game

As the 90s came to a close, TV’s biggest quiz show became a board game sensation. The “Who Wants to Be a Millionaire?” Board Game allowed families to recreate the high-stakes drama of the show, complete with lifelines like “50:50” and “Phone a Friend.” Its success reflected the 90s obsession with trivia and TV tie-ins, while its accessibility made it a staple of family game nights.




A Decade of Toy Trends

The top toys of the 90s weren’t just playthings—they were cultural milestones. Each year’s hit toy reflected broader trends, from multimedia dominance (TMNT, Power Rangers, Toy Story) to technological breakthroughs (Game Boy, Tamagotchi, Furby). Collectibility and social interaction were key drivers, as seen with Pogs and the Millionaire board game.


The toys of the 90s remain iconic because they didn’t just entertain—they told stories, connected people, and embodied the spirit of an era. Whether you grew up with these toys or are rediscovering them now, their legacy is a testament to the magic of childhood and the power of pop culture.

A Look Back at the Most Iconic British TV Adverts of the 2000s

A Look Back at the Most Iconic British TV Adverts of the 2000s

13 March 2025

Connor Banks

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The 2000s, a time when TV adverts weren’t just interruptions but mini masterpieces that we actually enjoyed watching. Some made us laugh, some amazed us with their sheer creativity, and others embedded themselves so deeply into British culture that they’re still quoted today.

Let’s take a trip down memory lane and relive some of the most iconic British TV adverts from the 2000s, the ones that weren’t just commercials, but cultural moments.


1. Cadbury’s "Gorilla" (2007)

Who knew that an advert about a drumming gorilla would go down in history? In 2007, Cadbury released a commercial featuring a hyper-realistic gorilla, emotionally preparing himself before launching into Phil Collins’ legendary drum solo from In the Air Tonight.

Why it’s iconic:

Completely unexpected—it had nothing to do with chocolate but everything to do with pure joy.

Perfect soundtrack choice—the slow build-up and release mirrored the satisfaction of indulging in a Dairy Milk bar.

Instant viral success—this was one of the first UK adverts to truly explode online, becoming a cultural phenomenon.

Legacy:

The Gorilla advert proved that advertising didn’t have to be about product-pushing—it could be pure entertainment. It revived Cadbury’s brand and sparked a new wave of creative, surrealist advertising.


2. John Smith’s "No Nonsense" (2000s)

Few adverts in the 2000s captured British humour better than John Smith’s No Nonsense campaign, starring Peter Kay. These adverts were simple, blunt, and brilliantly funny, reinforcing the idea that John Smith’s was a beer for proper blokes, not for fancy nonsense.

Why it’s iconic:

Peter Kay’s everyman comedy—his deadpan humour made these ads stand out.

Catchphrases like "Ave It!" became legendary in football culture.

Relatable British humour—whether it was belly-flopping at a diving competition or smashing a school sports day race, these ads reflected everyday life with a twist.

Legacy:

The No Nonsense campaign made Peter Kay a national treasure and helped cement John Smith’s as the beer of choice for the no-fuss, down-to-earth drinker. Even today, people still shout "Ave It!" on the football pitch.


3. Compare the Meerkat (2009)

"Simples!" If you didn’t say that at least once in the late 2000s, were you even watching TV? What started as a simple insurance comparison site advert became a cultural phenomenon, thanks to a posh, Russian-accented meerkat named Aleksandr Orlov.

Why it’s iconic:

Aleksandr Orlov was an instant star—his snooty but lovable personality made him a household name.

Brilliantly absurd premise—people were mistaking CompareTheMarket.com for CompareTheMeerkat.com, so Aleksandr had to set the record straight.

"Simples!" became a national catchphrase, used by everyone from schoolkids to office workers.

Legacy:

Aleksandr became more famous than the actual company, leading to merchandise, books, spin-offs, and a continued advertising run into the 2020s. The success of the campaign skyrocketed CompareTheMarket.com’s business, proving how powerful a well-executed character can be.


4. Guinness "Surfer" (1999, but huge in the 2000s)

Even though it debuted in 1999, the Guinness Surfer ad remained one of the most talked-about and re-aired commercials throughout the 2000s. A black-and-white cinematic masterpiece, it followed a group of surfers waiting for the perfect wave—only for the waves to turn into giant, galloping white horses.

Why it’s iconic:

Stunning visuals—the white horses bursting through the waves looked mythical and otherworldly.

Powerful narration—with the unforgettable opening line:


"He waits. That’s what he does."


Perfect brand message—just like a slow-poured pint of Guinness, good things come to those who wait.

Legacy:

This advert defined Guinness advertising for years to come. It won numerous awards and is still voted one of the greatest ads of all time.


5. Tango - "You’ve Been Tango’d" (2000s)

Loud, chaotic, and slightly violent—Tango adverts in the 2000s were as bold as the drink itself. The most infamous one? The "Tango Slap", where an orange-painted man ran up to an unsuspecting drinker and slapped them across the face.

Why it’s iconic:

Outrageously funny—it was so ridiculous that people actually copied it.

So controversial it got banned—after kids started recreating the slap in schools, the ad had to be toned down.

Tango’s branding became instantly recognisable—the phrase "You’ve been Tango’d" became part of British pop culture.

Legacy:

While the original slap ad was banned, the "No Nonsense" spirit of Tango continued with new variations, including sumo wrestlers and explosive reactions.


6. Walkers Crisps – Gary Lineker (2000s)

For nearly three decades, Gary Lineker has been the face of Walkers Crisps, and in the 2000s, the adverts perfected the formula—Lineker trying to steal crisps and getting his comeuppance.

Why it’s iconic:

A consistent and lovable campaign—people expected Lineker to appear in every new Walkers ad.

Brilliantly simple humour—whether he was getting outsmarted by kids or fighting over a packet, the ads always entertained.

Memorable catchphrases—especially "No More Mr. Nice Guy."

Legacy:

The Walkers & Lineker partnership is one of the longest-running brand collaborations ever, helping Walkers remain the UK’s top crisp brand.



The 2000s were a golden era for British TV adverts. These weren’t just ads—they were pop culture moments that stuck with us, made us laugh, and sometimes even inspired us. Whether it was a drumming gorilla, a mischievous Lineker, or a Russian meerkat, these ads weren’t just selling products—they were shaping our collective nostalgia.

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